MarCom Society

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Training and Community for K12 School Marketing and Communications Professionals

A membership program to learn how to market and communicate effectively at your school.

Stop us if any of this sounds familiar?

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    Are you required to learn new things at such a fast rate that it gets difficult to continue your professional development when you’re already too busy with your job?
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    Are you a one-person shop and feel isolated because you're the only one in your school doing this type of work?
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    You don’t have enough time and/or resources to wade through a long learning curve, and you need the best information fast.
  • 4
    Overwhelmed with the networking opportunities currently available, and you’re looking for quality connections and dialogue. 

If it does, then you already know what a minefield it can be trying to get quality professional development & support

Kelly Abbate

I can’t tell you how important these resources have been to me...

“I have been a member of the MarCom Society for just about a year, but even before that I was getting Brendan’s newsletter and a member of the SchneiderB University Facebook group as well. I can’t tell you how important these resources have been to me – especially in the last two years as we have all dealt with challenges related to COVID. I love knowing there is a community of people that I can turn to – to ask questions, get advice, or just hear and learn from how other professionals are dealing with their own challenges. Brendan especially has always been super responsive and helpful – honestly, his advice saved me as I was starting a website redesign process earlier this year! This community is so specific to my job and what I do, and that isn’t always easy to find when in other online communities. I know I am in a place with other like-minded individuals, and I look forward to continuing my membership in this great community.”

Kelly Abbate //  Director of Communications & Marketing, Sage Hill School

That's what inspired me to build this community!

I was frustrated that a MarCom exclusive community didn't exist after talking with fellow MarCom Professionals who were fed up because:

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    They struggled to find inexpensive and helpful professional development opportunities that are designed exclusively for MarCom professionals.
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    They felt there are a lack of opportunities to share with other school marketers to learn what is working and what doesn’t work today.
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    Finally, they were tired of joining associations designed for other professionals and just not feeling like they belonged.
MarCom Society Community Example
Sandy Johnson

Invaluable resource for connecting with other professionals in our field...

"I've been in private school marketing for the past 16 years, and I've spent most of those years watching the work Brendan Schneider has done at Sewickley Academy and using the resources he provides on SchneiderB.com. When Brendan introduced the MarCom Society, I became one of the founding members, and it has been an invaluable resource for connecting with other professionals in our field. In many private schools, the marketing person is often on his or her own or has a very small staff. Being able to talk to other marketing professionals from around the country gives us the opportunity to see how other schools engage with their families and promote the schools in their communities."

Sandy Johnson  //  Director of Marketing & Communications, Lakeland Christian School

Not Sure If The MarCom Society Is Right For You?

The MarCom Society is NOT for everyone, and truth be told I’d prefer to help you figure out if it’s not right for you BEFORE you join rather than waste your time. So, let’s cut to the chase...

Who is this for

  • Marketing and communications professionals at schools who are looking to maximize their limited professional development dollars for their entire team.
  • A practitioner who wants to be active in a community to share their knowledge and learn from the knowledge of others.
  • Action takers who aren’t just going to watch some training videos and never implement. We provide the training and resources, but you still need to do the work

Who is this not for

  • People looking for a marketing “magic bullet” - from all my years in marketing and communications I know that a “magic bullet” doesn’t exist, if you want that, we’re not the right choice for you!
  • Someone who is looking for a done for you marketing solution. We’re not a marketing agency, we're not software, and we can’t do your marketing and communications for you!
  • People expecting guaranteed results - I know what we teach works but we can’t guarantee specific results from following our advice. I hate to break it to you, but no one can make that promise!

It's time to take your digital marketing to the next level.

Thankfully, all of that is behind you...

Introducing The MarCom Society

The MarCom Society is designed to support Marketing and Communications (MarCom) professionals at schools.

It’s created expressly for MarCom professionals!!

And it’s packed with in-depth, practical training and resources to help you not only achieve your school MarCom goals but also your personal MarCom goals.

PLUS the community support you need to learn best practices, exchange ideas, and ask questions of other MarCom professionals.

MarCom Society Community Discussion of the Week
Nancy Ward, Director of Communications, Clairbourn School

I'm grateful for this group and recommend it highly...

"Joining the MarCom Society put me on the fast track to accessing cutting-edge information and strategies for marketing my private school. It also put me in contact with motivated and community-minded peers seeking to improve their job performance as well as improve results. The stream of expert information that comes my way through this group is compelling! I'm grateful for this group and recommend it highly for anyone looking for support, enrichment, and inspiration in their daily work."

Nancy Ward  //  Director of Communications, Clairbourn School

Your membership in the MarCom Society Includes

6 Core elements that will help you, and your team, become a better school MarCom professional.

Private Community Forum

Always Available

Don’t be left out of the conversation. You deserve to be in the know. Join us in our Private Community Forum, the heart of the MarCom Society, and learn best practices, exchange ideas, and ask questions of other MarCom professionals.

Resources

Resources

Always Available

Over 60 resources to help you in your job covering the topics of inbound marketing, social media, productivity, and blogging. More to come...

office hours

Master Class

Monthly

Master Class is one of the best resources for school marketing, with Brendan interviewing industry experts in this monthly video and sharing the recording for you. Topics include Facebook and Google ads, digital marketing Strategy, email marketing and much more...

community

Library

Always Available


School marketing and/or communication training in the form of stand alone courses, expert workshops, Quick Win teachings, and live trainings. Over 50 trainings are currently in the Library.

Checklist

Add Your Whole Team

Annual Membership

When you subscribe to an annual membership, you can add up to 10 members of your team (including you) to the Society.

Exclusive Resources & Perks

VirCon Included

Always Available

Your MarCom Society membership includes free registration to all future VirCons (Virtual Conferences). The VirCon is a one-day online conference with the best school marketers on the planet.

FAQ

Here are answers to some frequently asked questions:

How does enrollment in The MarCom Society work?

How many registrations/people are included in the MarCom Society Annual Membership?

How long do I have access to The MarCom Society?

Is membership a calendar year or one year from when you join?

Enroll Today! Choose Your Plan Below

If you're ready to take your school and your MarCom skills to the next level by enrolling in the MarCom Society, simply choose your payment option below and click the button to join us...

Annual Membership

$600
PER YEAR

  • Unlimited Access to All Trainings & Resources
  • Private Online Community with Web and App Access
  • Private Personal Community for your individual questions
  • Monthly Guest Expert Trainings
  • Discounts on Recommend Products
  • Member ONLY Mastermind Group
  • Includes membership for up to 10 people (including you) at your school.

About the Founder of The MarCom Society


Hi, I'm Brendan Schneider, the founder of The MarCom Society.

Over ten years ago, I started my blog, SchneiderB.com, in order to help the school MarCom professional. The blog was a place to share my journey, my successes, as well as my failures, with the goal of helping all MarCom professionals. In that time, I've written hundreds of blog posts, spoken in front of thousands of school professionals, organized nine VirCon (virtual conferences), and, in total, helped thousands of school MarCom professionals from around the globe.

But it wasn't enough!

I repeatedly heard that marketing and communications professionals wanted a community created expressly for the MarCom professional.

It was from this desire that my dream for The MarCom Society was born. It's taken me years to get this idea off the ground, and I'm so proud to bring it to you!

BrendanSchneider-Signature

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